7 ways to add value to your business
7 ways to add value to your business
Kaise hai aap log? Hope you all are doing very very well. Chaliye suru
karte hai aaj ka humara topic. Toh Aaj humara topic hai ki aapne business ki
value ko kaise grow kare. Toh der na karke chaliye direct topic me chalte hai.
Great victories ki chaabi aamtaur
par speed, surprise aur con-creation hoti hai. Wo business me bhi kaam karte
hai. Aapki naukri aur aapki aspaas ki duniyaa me value jorne ke liye saath secrets
hai. Inme se koi ek idea ya concept jore jo aapke liye financially safal banne
ke liye sufficient ho. Jaab aap in bicharo ko ek saath jorne shuru karte hai,
toh aap aapne financial life me pahele se hi kahi adhik tezi se aage barna
shuru kar denge.
First: Value barane ka pahela tarika keval speed ko barana
hai, aap uss tarha ka value delivery karte hai jis tarha ke log pay karne ke
liye taiyar hai. Safal log jante hai ki har koi impatient hote hai. Log speed aur
aapki offering ke value ke beech sidha sambandh maante hai. Ek bekti jo aapke
liye upwas kar sakte hai, wo ek bahetar aur sakhsham bekti mana jate hai jo uss
bekti ki tulana me high level quality ki offering karti hai jo ise dhire-dhire
karti hai, ya jab bhi wo iske aspaas ho jaate hai.
Second: Dhan banane ki dusri tarika same price par aapne
competitors ki tulana me bahetar quality pradan karti hai. Aur yaad rakhe, quality
wo hai jo customer kaheta hai. Total quality management ko sabse achchi tarha
se define ki jaa sakte hai, “ye pata lagana ki aapki customer kya chahte hai
aur use aapke competitors ki tulana me adhik tezi se de rahi hai”. Quality ki
matlab keval adhik sthaitya ya design me excellence nehi hai. Ye customers ki
specific needs hai, ya customers jo luv chahti hai, wo uske maan me quality ko define
karni hai. Aapko “Plus” karni hai jo aap kabhi bhi kar rahe hai taki aapki
customers aapko aur aapke offer ko aapne competitors se better hone ke roop me
sikar kare. Aap kisi product ya service ki value joar sakte hai.
Third: Tisra tarika jisse aap amir ban sakte hai wo hai aapke
dwara kiye gaye har kaam ke liye value jorne ke tarike ki talash karna. Yaad
rakhe ki agar har koi ek hi cheez de rahi hai, toh product ya service ke ye
factors basic minimum ho jaate hai, ya bazar me expecting se jyaada ho jate
hai. Yadi aap ek bekti ya ek nirmata ke roop me bahar khare hona chahte hai,
toh aapko “plus” karna hoga jo aap kabhi bhi kar rahe hai taki aapki customer
aapko aur aapki offer ko aapne competitors se better hone ke roop me sikar
kare. Aap packaging ya design me improve karke kisi product ya service ki value
joar sakte hai. Aap iske upyog ki bidhi ko simple karke iske value ko bara
sakte hai. Apple computers ne computers ki poori duniyaa ko badal di, jisse ki
wo bina soche-samjhe bekti ke liye upyog karna aasan bana sake. Apple ki kai
users ke claims me se ek ye hai ki wo kabhi bhi instruction books nehi parte
hai. Programs ko set up karna aur use karna itna aasan hai ki wo sachmooch khud
ko samjhate hai. Apple ke liye atirikt value ki ek bara source ban jaati hai,
aur countless anyo companies ke liye jo usi route ki anusaran karte hai.
Fourth: Barti sampatti ki chautha tarika aapne product ya
service ko kharidne aur upyog karne ki subidha barati hai. Hazaro log dwara Fast
food store iss baat ki ek simple example hai ki log subidha se adhik pay karne
ke liye taiyar haii ya nehi, agar unhe saher bhar me ek major shopping ya ek
major grocery store par drive karni hai.
Fifth: Value banane aur sampatti barane ki pachwa tarika customer
service ko improve kar rahi hai. Log basically emotional hai. Wo customer
service competitors ki garmjoshi, mitrata, prafullata aur sahayakta se bohot
pravabit hote hai. Kai companies tezi se badalte bazar me competitive advantage
ke primary source ke roop me customer service ki upyog kar rahi hai.
Sixth: Dhan barane ki chathi kunji life style badal rahi hai,
aur desh bhar me customer purchasing patterns aur behaviour par pravab par rahe
hai. Adhik se adhik log senior citizen ban rahi hai. Cocooning ya ghar par
rahene aur ghar ke mahaul ko adhik enjoyable banane ki disha me ek national
trend hai. Young people ki taste ek generation se pahele young people ke taste se
bohot alag hai. Adhik log travel karna chahte hai aur chuttiya lena chahte hai,
jisse travel, leisure, resort aur cruise industries me uchal aati hai. Badalti
lifestyle aur demographics aise opportunities create kar sakte hai jo aapko ek
spasht roop se pahechane jane wale bazar me ek product ya service offer karne
me sakhsham banayenge jo aapko kam samay me amir bana sakte hai.
Seventh: Dhan banane ke liye saathwi kunji keval planned
discounting hai. Isme kam aur kam kimaat par adhik se adhik logo ko products
aur services ke higher aur higher volumes par bechne ke tarike khojna shamil
hai. Aapne suna hai ki “yadi aap classes ke saath bhojan karna chahte hai, toh aapko
janta ko bechna hoga”. Aap kisi product ya service ke achche value ki offer
kaise kar sakte hai? Aap customer ko uss product ya service ko prapt karne ki lagat
ko kaise squeeze kar sakte hai aur uss par ya uske paas savings ko pass kar
sakte hai? Jab aap uss speed ko barane ke bare me sochne lagte hai jis par aap
aapne product ya service ko deliver karte hai, quality me improve karte hai, production
ke prattek stage ke roop me value jorti hai, aapne customers ke liye subidha
barate hai, bahetar customer service dete hai, badalti lifestyle aur trends ko
pura karte hai aur tarike dhundte hai actual cost ko kam karne ke liye, aap
aapne aas-paas maujood bicharo aur samvabanayo ki incredible number se chakit
honge. Aur yaad rakhe, customers ko luv pohochane ke liye insight ki ek bichar
jo bartaman me koi bhi pesh nehi kar rahi hai wo spring board ho sakti hai jo
aapko financial success aur achievement launch karti hai.
Aab hum aapse ye sunna pasand
karenge ki aap aapne business me value kaise jorenge?
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